ELECTROBIRD
Marketing with Innovation
ELECTROBIRD
Marketing with Innovation
ELECTROBIRD
Marketing with Innovation
ELECTROBIRD
Marketing with Innovation
ELECTROBIRD
Fly Beyond Limits!
Creative thinking and cutting-edge technology come together to elevate your brand, making it stand out and reach new heights.
Victoria Aristova
Creative Marketing Leader | Expert in Strategy & Content Creation
At ElectroBird, I help businesses drive growth and stand out by combining innovative marketing strategies, creative direction, and data-driven storytelling. With over 20 years of experience, I empower brands to succeed in today’s fast-evolving, technology-driven world.
With over 20 years of experience in marketing, communication, and strategic consulting, I’ve had the opportunity to work both agency-side and client-side across a variety of industries, including retail, FMCG, direct mail, sports brands, and education. During my 8 years at TBWA,
I developed a strong foundation in applying creative methodologies, particularly disruption and heuristic approaches, to drive the development of impactful marketing and communication strategies. These methods helped me design and execute innovative campaigns, break stereotypes, and find unique solutions for brands.
I developed a strong foundation in applying creative methodologies, particularly disruption and heuristic approaches, to drive the development of impactful marketing and communication strategies. These methods helped me design and execute innovative campaigns, break stereotypes, and find unique solutions for brands.
My approach
The 4-Step Brand Growth Framework
The 4-Step Brand Growth Framework
My goal is to transform each brand’s vision into a tangible, actionable plan that drives growth and creates lasting connections with customers.
Understand the brand deeply
Exploration & Insight Gathering
The first step in my approach is a deep dive into understanding the brand, its market, and its challenges. I gather detailed information through product analysis, competitive research, and market trend study. By immersing myself in the brand’s ecosystem—talking to experts, customers, and experiencing the brand firsthand—I identify key barriers and opportunities, forming a comprehensive perspective. This lays the foundation for developing a strategic plan that aligns with the brand’s vision and effectively addresses its challenges.
Transforming Insights into Impactful Strategies
Creative Strategy Development
Once I have a clear picture, I focus on identifying the brand’s aspirations and the barriers it may face on the path to success. I use creative problem-solving techniques and combine them with data-driven insights to pinpoint these obstacles and quickly identify the most effective strategies to overcome them. I focus on designing a strategy that not only addresses these challenges but also aligns with the brand's vision, making it actionable and efficient.
Connecting Brand Vision with Consumer Journey
Customer-Centric Alignment
This stage involves designing a tailored strategy that integrates both the brand’s goals and the customer’s journey. By combining creativity with analysis, I ensure the brand's vision aligns seamlessly with the consumer experience, creating actionable steps that drive results.
Put the plan into action and track success
Action Plan & Results
At this stage, I transform the strategy into a clear Action Plan, outlining specific steps, timelines, and key actions needed to achieve the brand’s goals. This includes prioritizing tasks, allocating resources, and setting measurable milestones. Once the plan is in motion, I focus on tracking progress and optimizing efforts to ensure the desired results are achieved, driving brand growth and success.
Book design is the art of incorporating the content, style, format, design, and sequence of the various components of a book into a coherent whole. In the words of Jan Tschichold, "Methods and rules that cannot be improved upon have been developed over centuries. To produce perfect books, these rules must be revived and applied." The front matter, or preliminaries, is the first section of a book and typically has the fewest pages. While all pages are counted, page numbers are generally not printed, whether the pages are blank or contain content.
Our advantages
Our goal is to deliver value to our client through high quality services. We strive to take into account all the needs and wishes of our clients, developing unique solutions for each case. We often cooperate with our clients several times, and we are very pleased that they trust us again and again.
- Quality
- Support
- Efficiency
- Flexibility
Services
At ElectroBird, I offer customized marketing and branding solutions, from strategy development and content creation to AI-driven campaigns,
all designed to enhance brand engagement
and deliver measurable results.
all designed to enhance brand engagement
and deliver measurable results.
Brand Strategy & Communication
A solid brand strategy is essential for any successful business. At ElectroBird, I help create brand strategies that connect with your audience and make your business stand out.
In today’s digital world, AI is an incredibly useful tool that saves time and expands analytical capabilities, allowing for more accurate and personalized communications. At ElectroBird, I offer AI-powered solutions to help businesses create smarter strategies and improve customer experiences.
Market Research & Consumer Insights
I help you understand market trends, consumer behavior, the insights needed to refine your marketing strategies and make informed decisions. Through customer journey mapping, I optimize brand engagement and improve the overall customer experience.
Brand Activation & Campaigns
I create and execute impactful brand activations and marketing campaigns that engage your audience and drive meaningful results. From developing creative concepts to delivering targeted communications, I help bring your brand to life and strengthen its connection with customers.
Digital Strategy & Content Development
I create and implement inbound marketing strategies to attract, engage, and convert potential customers through valuable content. By designing tailored content strategies and utilizing advanced AI tools, I generate personalized, high-impact content that resonates with your target audience across various platforms.
Website & Content Creation
Creation of websites, landing pages, and portfolios, from design to final implementation, including content creation and management. Focused on concept development and engaging content to strengthen your online presence and achieve business goals.
Services
At ElectroBird, I offer customized marketing and branding solutions, from strategy development and content creation to AI-driven campaigns,all designed to enhance brand engagement
and deliver measurable results.
and deliver measurable results.
Brand Strategy &
Communication
Brand Strategy &
Communication
I create and execute impactful brand activations and marketing campaigns that engage your audience and drive meaningful results. From developing creative concepts to delivering targeted communications, I help bring your brand to life and strengthen its connection with customers.
AI Integration in Marketing
AI Integration in Marketing
In today’s digital world, AI is an incredibly useful tool that saves time and expands analytical capabilities, allowing for more accurate and personalized communications. At ElectroBird, I offer AI-powered solutions to help businesses create smarter strategies and improve customer experiences.
Market Research &
Consumer Insights
Market Research &
Consumer Insights
I help you understand market trends, consumer behavior, the insights needed to refine your marketing strategies and make informed decisions. Through customer journey mapping, I optimize brand engagement and improve the overall customer experience.
Brand Activation & Campaigns
Brand Activation & Campaigns
I help you understand market trends, consumer behavior, the insights needed to refine your marketing strategies and make informed decisions. Through customer journey mapping, I optimize brand engagement and improve the overall customer experience.
Digital Strategy &
Content Development
Digital Strategy &
Content Development
I create and implement inbound marketing strategies to attract, engage, and convert potential customers through valuable content. By designing tailored content strategies and utilizing advanced AI tools, I generate personalized, high-impact content that resonates with your target audience across various platforms.
Website & Content Creation
Website & Content Creation
Creation of websites, landing pages, and portfolios, from design to final implementation, including content creation and management. Focused on concept development and engaging content to strengthen your online presence and achieve business goals
Explore Our Features (Portfolio)
We work hard every day to make our customers' lives better and happier
Explore Our Features
We work hard every day to make our customers' lives better and happier
Partners
ABOUT ME
ARISTOVA VICTORIA
My name is Victoria Aristova . Education: Higher School of Economics, Engineer-Mathematician;
Moscow State University, Psychology of Advertising;
British Higher School of Art & Design, Fashion Business.
23 years of experience in international advertising and integration projects. 15 years of experience in leading marketing and operational strategy. Experience working with international brands in network advertising agencies (TBWA, OMD, RAPP).
PR management, event organization, and CRM in a network of shopping centers, General Producer of Velonotte International.
Reputation management for Russian and international brands.
Former professor in Green Marketing and Event Management at the British Higher School of Art and Design.
Moscow State University, Psychology of Advertising;
British Higher School of Art & Design, Fashion Business.
23 years of experience in international advertising and integration projects. 15 years of experience in leading marketing and operational strategy. Experience working with international brands in network advertising agencies (TBWA, OMD, RAPP).
PR management, event organization, and CRM in a network of shopping centers, General Producer of Velonotte International.
Reputation management for Russian and international brands.
Former professor in Green Marketing and Event Management at the British Higher School of Art and Design.
Our Values
Creativity
ElectroBird is, above all, effective managed creativity from content marketing experts.
The key is that it should never be boring!
Responsibility and Sustainability
At ElectroBird, unnecessary tools are not used. The goal is to utilize established practices to achieve optimal results, relying on market research and current trends.
Save time and money!
Better spend it on a trip around the world. 😊
Innovation
The world is changing very quickly. In fact, it's evolving rapidly. At ElectroBird, marketing tools and approaches are constantly tested, best cases are analyzed, and the most effective formats are integrated into our work.
Partnerships and Collaborations
At ElectroBird, we highly value our partnerships with other companies and collaborations with brands. By joining forces, we become stronger!
We invite you to collaborate with us!
Our Advantages
Every day, new tools and solutions emerge to optimize business. We closely monitor these new trends and offer you the optimal marketing mix
and high-speed performance.
and high-speed performance.
Expertise
and creativity
and creativity
Over 20 years of experience
in Marketing Communications, Digital PR, marketing, and Event Production across various sectors.
in Marketing Communications, Digital PR, marketing, and Event Production across various sectors.
Innovative
tools
tools
We offer proven solutions and help implement them in your company's operations.
Reasonable
Price
Price
We are a small marketing agency operating as a sole proprietorship, which allows us to reduce operational costs and offer competitive pricing for our services
Clients
Contacts
Do you have any questions or suggestions?
Would you like to receive a portfolio and discuss possible collaboration formats?
Would you like to receive a portfolio and discuss possible collaboration formats?
victoria.aristova@gmail.com
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